Let’s explore how to launch a recurring revenue photography business. Yes, you can earn a steady income from freelance projects. With the Stories AR service, you can also ‘bring photos to life’ and create extraordinary multimedia items. Both these photos and your standard photo shoots can be sold regularly and systematically. Let’s find out how to make it happen.
Step 1: Identify Your Niche and Audience
Before diving into subscriptions, it’s crucial to understand your target audience and what they value. Are you a wedding photographer, a portrait artist, or a commercial photographer? Each niche has different needs.
Step 2: Define Your Offerings
Once you’ve identified your audience, outline the services or content you can provide on a photography recurring revenue basis. Here are some ideas:
1. Regular Photography Sessions: Offer monthly or quarterly photo shoots at a discounted rate for subscribers.
2. Online Training Courses: Create courses covering topics like portrait photography, editing techniques, or business strategies for photographers.
3. Exclusive Content: Provide members with access to behind-the-scenes videos, tutorials, or photography challenges.
Step 3: Set Up Your Subscription Model
Decide on the pricing structure and frequency of payments. You can choose between:
• Monthly Payments: Smaller, more manageable payments that keep clients engaged.
• Annual Payments: A larger upfront fee that provides a discount compared to monthly payments.
Step 4: Build Your Online Platform
To manage subscriptions efficiently, consider using platforms like Patreon, Memberful, or your own website with membership capabilities. Ensure that your platform allows for easy payment processing and content delivery.
Step 5: Promote Your Subscription Service
Marketing is key to attracting subscribers. Use various channels to spread the word:
• Social Media: Share testimonials, sneak peeks of exclusive content, and behind-the-scenes footage of your work.
• Email Marketing: Send out newsletters highlighting the benefits of subscribing and any special promotions.
• Networking: Engage with local businesses and communities to promote your subscription services.
Step 6: Incorporate AR Bonuses
To differentiate your subscription service, consider adding AR bonuses that enhance the user experience. AR can be used in various ways:
1. Interactive Tutorials: Create AR experiences where subscribers can scan images with their smartphones to access interactive tutorials or tips.
2. Virtual Previews: Allow clients to use AR to visualize how their photos will look in different settings (e.g., framed on a wall).
3. Exclusive AR Content: Provide members with AR filters or effects they can use in their own photography.
Step 7: Engage and Retain Subscribers
Once you have subscribers, focus on keeping them engaged:
• Regular Updates: Keep your content fresh by adding new tutorials, articles, or photo challenges regularly.
• Feedback Loop: Encourage feedback from your members to understand what they enjoy and what could be improved.
• Community Building: Create forums or social media groups where members can share their work, ask questions, and connect with each other.
Did you read the article? Did you know that in just a few minutes, you could create your first augmented reality photo project for free on the Stories AR platform? All the details are available at the link.
